Return to site

FROM HYPE TO IMPACT: Get OOO to make generatIve AI work for your organisation

From Hype to Impact: How to make innovation with Generative AI real in your organisation

Generative AI is the buzzword of the decade — yet for many leaders, it remains just that: buzz. The potential is clear. The practical steps? Much less so.

What separates companies that talk about innovation from those that deliver it isn’t just strategy or funding — it’s exposure. Exposure to new ways of thinking, operating, and creating value. It's time to get OOO - Out Of the Office - and see how Generative AI is working for organisations in practice. It's time to go on a tech safari.

Why Immersive Learning Beats Passive Observation

In times of rapid change, the traditional approaches to learning — reports, webinars, slide decks — don’t cut it. They inform, but they rarely transform. Innovation requires:

  • 🔍 Seeing real-world use cases – It’s one thing to hear that a company used AI to cut costs or grow revenue. It’s another to see exactly how they did it, and what they learned along the way.
  • 🧠 Changing mindsets through context – Innovation isn’t just about tools; it’s about culture. Seeing how other organisations work — their rhythms, decision-making, and tolerance for failure — helps shift internal thinking.
  • 🔄 Learning through adaptation, not replication – The most valuable lessons aren’t always the ones you can copy and paste. They’re the ones you can interpret, remix, and tailor to your environment.

The Value of Cross-Pollination

Some of the best insights come not from your sector, but from completely different ones. When people encounter unfamiliar models, unexpected parallels emerge:

  • A media company’s content automation approach sparks a rethink in a law firm’s client comms
  • A logistics startup’s AI workflow triggers ideas in a healthcare operations team
  • A consumer brand’s innovation process inspires a new product cycle in B2B software

This kind of cross-sector learning stretches teams beyond their comfort zones — often in exactly the right way.

Beyond Inspiration: The Power of Conversation

Tech safaris involve meeting with those on the front lines of innovation and that allows for a different kind of exchange. Not just passive consumption, but dialogue. Asking questions like:

  • What didn’t work?
  • How did you get buy-in?
  • What would you do differently?

These conversations often surface insights you won’t find in case studies. And sometimes, they spark something more — a future collaboration, an ongoing knowledge exchange, or even a partnership.

Innovation doesn’t always require a new tech stack or a massive transformation plan. Sometimes, it starts with exposure: to fresh ideas, bold experiments, and people doing things differently. Because when you see innovation up close, you don’t just understand it — you start to imagine how it could work for you.

It's time to get OOO - Out Of the Office - and go on a tech safari.

For more information contact Martin Talks, Head Safari Guide, Tech Safaris www.tech-safaris.com